Once upon a time, buying a diamond meant finding a reputable jeweler, whether that meant in your town or the next one over. It meant scanning through rings, earrings, bracelets and pendants all set in glass cases with special lights set behind the gems to make them gleam. Buying a diamond meant having a conversation with a jeweler and hoping that they were the honest sort. Well, that was then and this is now.Today, you don’t even have to leave your home to buy diamonds. One of the hottest emerging trends in the US is to buy diamond jewelry online. Why is shopping for diamonds online so very popular? Let’s look at the phenomenon a little closer. Continue reading »
Diamonds, formed deep within the earth, are the world’s hardest substance. They are created more than a hundred miles below the crust of the earth thanks to the great pressures that exist there. Continue reading »
The US stock market changes pitch and yaw enough to make even a salty dog seasick. With the bizarreness that is today’s stock market, many people are turning to other commodities in order to invest their money and build wealth. Continue reading »
If you are a collector you understand how a hobby can become a bit of an obsession. Some people spend their life’s savings on their acquisitions, and some spend every free moment in pursuit of their passion. But, diamond collecting presents some serious limitations. If you were to be a collector of diamonds, the size of your collection would be limited by the size of your pocketbook. Continue reading »
Today’s market, and the world economy, has proven a challenge for those that work in the diamond industry. Although many people that a diamond is forever, and rightly so given its durability and resilience, many people are not able to present their symbol of forever to a loved one at this time Continue reading »
Unfortunately, while many beautiful diamonds come out of countries such as South Africa, with new technology, faux diamonds are on the rise. Because it is so hard to tell some of the real diamonds from the fake ones, there is also concern over counterfeit diamonds. The last thing a person wants is to spend good money on what is believed to be a valuable diamond only to discover it is counterfeit. Continue reading »
Many people are trying to figure out where to put their investment money. Stocks and bonds are nice; even some CDs are worth investing in. The only problem is that interest rates fluctuate and many investment items have a penalty for retrieving your money early. If you want to invest in something that is going to make you money and will still be worth something in a few years, think about investing in diamonds. Many people are attracting bigger investments when buying stones instead of stocks. Continue reading »
If you have extra money to blow, why not buy some diamonds? Don’t buy any old diamonds from a jewelry store though. Make your purchase unique. Be creative, especially if you are buying something for a loved one. Continue reading »
With De Beers holding Africa’s richest diamond mine in its clutches and dwindling diamond mine resources, what does the market predict for the future of diamonds? Some experts claim that synthetic diamonds will take over market demand, while others claim the future is in gemstones. Continue reading »
Diamond jewelry appears to be making more than just a fashion statement. Today, diamonds are being used to create a statement among today’s youth. Marketers have not missed out on the fact that today’s youth certainly have a large amount of influence when it comes to economic power. Estimates indicate that the 15-24 year old age group in the United States is made up of more than 40 million consumers. Continue reading »

